Yixin Zou (she/her) is a tenure-track faculty member at the Max Planck Institute for Security and Privacy (MPI-SP), leading the human-centered security and privacy group. Her research interests span human-computer interaction, privacy, and security, focusing on improving consumers’ adoption of protective behaviors and supporting the digital safety of at-risk populations. Her research has been recognized with the 2022 John Karat Usable Privacy and Security Student Research Award and best paper awards/honorable mentions at the Symposium on Usable Privacy and Security (SOUPS) and the ACM Conference on Human Factors in Computing Systems (CHI). In addition, her research has generated broader impacts on industry practice (e.g., at Mozilla and NortonLifeLock) and public policy, including the rulemaking process for the California Consumer Privacy Act. She holds a Ph.D. in Information from the University of Michigan and a Bachelor’s degree in Advertising from the University of Illinois at Urbana-Champaign.